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A sneak peak on my journey as an entrepreneur.
In 2020, I founded Mirrors of Mind with a mission to help individuals build emotional fitness and train their minds to respond proactively to life’s challenges. This philosophy guided me in creating a space where people could manage their thoughts and emotions, empowering them to navigate challenges with confidence and resilience.
The creation of the Mirrors of Mind Podcast marked another milestone, where I began sharing insights on emotional fitness and well-being in Arabic—a language often underrepresented in this field. Each episode was designed to inspire listeners, encouraging self-awareness and the courage to embrace personal growth.
Mirrors of Mind didn’t just shape my work; it transformed it. Today, it’s the foundation of everything I do as Dareen Kotob—emotional fitness coach, university counselor, and speaker. Through this journey, I’ve grown into someone who doesn’t just talk about emotional fitness but lives it.
In 2022, I expanded my mission by co-founding Crossroads Advising. We focused on supporting students in their university applications by blending academic counseling with emotional fitness coaching. Our goal was to help students make confident decisions that aligned with their passions and strengths, and manage the stresses that come with such life-changing decisions.
We had the privilege of working with over 50 students in Jordan and abroad, guiding them through the selection of the right subjects and setting them on track to build strong portfolios for their university applications. This experience not only shaped their academic futures but also empowered them to approach their decisions with clarity and confidence.
In 2024, I co-founded nafsuna alongside Sara Abiqwa and Mary Nazzal, with the vision of promoting conscious living and high-quality Arabic resources focused on personal growth and emotional wellness. nafsuna is born from our shared belief that we are all capable of living lives full of purpose and emotional clarity. We are committed to empowering individuals to break free from limiting beliefs and step into their fullest potential. The journey with nafsuna has been a natural next step for me—one that builds on everything I’ve learned through Mirrors of Mind and Crossroads Advising. It’s exciting, transformative, and it’s shaping up to be a powerful platform for anyone looking to grow, reflect, and thrive.